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Connecting With Customers

Using surveys and other tools to better understand your customers and their needs

Most small businesses and entrepreneurs spend a lot of time guessing who their customers really are and what they want. They waste precious time and resources, and just ‘hope’ that they’ll hit the target.

But businesses that make the effort to know their customers at a deep level never have to worry about figuring out what to give them next.


Fortunately, anyone can get that level of understanding using customer surveys and interviews with the course, Connecting With Your Customer.


By the time you finish this course, you'll be able to:

  • Identify different ways to understand and interact with your ideal and existing customers
  • Create a survey instrument that gathers the most important data you need to understand your ideal customer
  • Write a list of good, effective interview questions that will help you understand your customer at a deeper level than you do currently
  • Analyze the data you've gathered and create detailed customer profiles
  • Create an action plan to implement surveys and interviews on an ongoing basis to better understand your customer and keep up with changes in their attitudes or behaviors.


Your Instructor


Wendolyne C. Buckner, PMP, CPC
Wendolyne C. Buckner, PMP, CPC

Wendolyne C. Buckner is the CEO & Founder of LACE for Life Coaching & Consulting, LLC. He is a Certified Project Management Professional and a Certified Professional Coach with over a decade of experience in shifting paradigms and mindsets in order to facilitate change within organizations and individuals. After graduating from the Detroit Public School system, he was accepted to Morehouse College in Atlanta, Georgia where he earned his BA in Accounting. He then began a career in Accounting and later transitioned to the field of Information Technology Service Management (ITSM). Throughout his career Wendol has worked in many different organizations, from banks, to CPA Firms, and even a construction company. He has also held responsibilities as a Non-profit Board Member, Financial Secretary, Church Ministry Chairman, Deacon, and Sunday School Facilitator over the past 15 years, and currently serves as Treasurer and Executive Board Member of the International Coach Federation (ICF) - Maryland Chapter. He uses all of these unique experiences - educational, professional, spiritual, and personal - in order to support others in bringing new levels of achievement, satisfaction, happiness, and personal freedom to their lives. In addition to directing his business as a coach|consultant|trainer|speaker, Mr. Buckner is a contributing writer for websites such as BlackLifeCoaches.net, BLCLife.com, and the Society for Financial Education & Personal Development, as well as the host of his own radio show, "Life Lines", on the Life Coach Radio Networks.


Class Curriculum


  Introduction
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  Module 1
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  Module 2
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  Module 3
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  Module 4
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  Conclusion
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!